Spotted on the London Underground

Totally awesome to see our image of Sir Ranulph Fiennes running the Marathon des Sables in the Sahara being used to promote his new book, Heat, at Bond Street tube station.

The same image features on the back cover of the book.

The image was taken as Ran left a rest and water stop. Ran would only ever stop for as long as was necessary, preferring to keep just keep moving.

The Marathon des Sables is billed as the toughest foot race on earth. Ran, at 71, became the oldest Brit to complete it. Total legend!

The Marathon des Sables is the world’s most extreme foot race. We were commissioned to film Ran¬† as he completed the challenge managing both the filming and daily live broadcasts for BBC Breakfast and the Telegraph.

Watch one of our live broadcasts.

Sir Ranulph raised £2million for charity Marie Curie and became the oldest Briton to complete the challenge.

We have been working with Sir Ranulph Fiennes for over ten years raising vital funds for charity Marie Curie.

Read more about our work on the Marathon des Sables.

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