Our Research Services
Search Landscaping & Audience Intent
Know what your audience really wants.
Search Landscaping uncovers the questions, keywords, and trends guiding their online journey.
These insights lay the groundwork for a powerful content strategy by revealing how your audience searches, thinks, and navigates topics tied to your brand, industry, or campaign.
By mapping digital intent, we reveal the topics and pain points that drive engagement – so you can create content that connects at every stage, from curiosity to conversion.
Get in touch to see example case studies and to find out more.
Discourse Mapping
Go beyond social listening.
Discourse Mapping reveals what people really think, feel, and say about your brand, industry, or campaign – across the digital landscape.
We don’t just track mentions – we uncover sentiment, surface emerging narratives, and map hidden connections between topics and voices that traditional research typically misses.
In a world of fast-moving opinion, this is the intelligence you need to shape perception, spot opportunity, and make smarter decisions.
Get in touch to see example case studies and to find out more.
T.R.I.B.E.S
Meet the Future with T.R.I.B.E.
Traditional audience research relies too heavily on demographics and surface-level psychographics, missing the deeper forces that drive engagement. It tells you who your audience is but not why they care. T.R.I.B.E. changes that.
Powered by AI, T.R.I.B.E. identifies real audience tribes – authentic communities built around shared values, beliefs, and storytelling patterns, not just age or location.
Audience research re-wired.
It analyses millions of digital conversations to uncover the narratives driving engagement so you can craft content that resonates, build trust, and connect with the people who genuinely shape culture.
T.R.I.B.E. is the future of audience research.
Get the jump on the competition—are you coming along for the ride?
Get in touch to see example case studies and to find out more.
Test and Measure
In today’s data-rich environment, the difference between good and exceptional marketing isn’t just having information -it’s having the right insights presented in a way that enables immediate action.
Our Test & Measure service provides the clarity and direction you need to continuously improve performance, demonstrate clear ROI, and build campaigns that deliver measurable business impact.
Get in touch to see example case studies and to find out more.
Finding your signal in the noise
We live in a world of limitless conversation – millions of voices, billions of words, a constant, humming undercurrent of opinion, belief, and persuasion.
Somewhere in that noise is the insight you need.
The audience you haven’t reached.
The shift in perception you didn’t see coming.
The competitive edge waiting to be claimed.
Grow, influence and pioneer change
Our AI-powered research isn’t just about listening – it’s about understanding.
Using proprietary tools our data scientists conduct deep-dive analyses across social media platforms and more, using cutting-edge natural language processing and large language models to decode the conversations that shape industries, policies, and culture.
We don’t just find out who’s talking – we uncover why
This is more than an off-the-self sentiment tool.
We uncover what motivates them. What moves them. What turns their interest into action.
Once you know this you can make strategic decisions.
Competitive Edge, Measurable ROI
The financial implications are clear: when you can create precisely targeted content, tailor your messaging to the right audience at the right time, and eliminate wasted effort, you don’t just improve engagement — you maximise impact.
The result? A content and communications strategy that delivers extraordinary ROI.
This is next-generation research. And it’s transforming the way organisations engage, persuade, and grow.
Want to see the future of communication? Get in touch.
